On November 6, 2014, SMPS Michigan and AIA Michigan will bring together clients, content experts, principals, technical professionals, business developers and marketers in a session focused entirely on building your firm’s marketing strategy. No matter whether your firm is small or large, if you’re a technical professional or a marketer, or even if you are a sole practitioner, this session is for you. Over the course of the day, you will:
1. Learn how to truly differentiate your firm, and yourself, from the competition You will be exposed to cutting-edge research, best practices, benchmarks, and marketing and business development ideas undefined information not available anywhere else undefined to position your firm more solidly in your markets.
2. Leverage best practices in strategic planning, marketing and business development. techniques: Using these scalable approaches, you will be able to develop a tailored approach for your firm or career.
3. Identify partnering opportunities, and strengthen relationships you already have.
The conference will give you a chance to build critical relationships and access the connections among the AIA, SMPS and other industry partners that are attending the session.
4. Secure business intelligence.
During conversations, presentations, and Q&A, you will discover what others know about upcoming projects and opportunities to win work.
November 6, 2014 – 8:00am – 4:45 pm
Schoolcraft College VisTaTech Center
18600 Haggerty Road
Livonia, MI 48152
For more information, visit AIA Michigan’s website.